Debates about durable water repellency (DWR) will not die down. It is no surprise that it featured on the Textile Discovery Summit that the American Association of Textile Chemists and Colorists (AATCC) organized in Charlotte, North Carolina, at the start of October. Dr Kiarash Arangdad, the director of emerging chemistries at Elevate Textiles, spoke at…
People are very conscious of body odor in modern life. Most of us will not wear clothes that smell and we are far more likely to launder clothes for freshness than to get rid of any external dirt or grime. This strong preference for fresh-smelling apparel sits alongside other market trends sweeping…
The shift to nonfluorinated durable water repellents (DWRs) is gaining momentum. Top outdoor, sportswear and apparel brands—from Patagonia and The North Face to adidas, H&M, Levi’s and Zara—have been moving away from the use of perfluorochemicals (PFCs) in DWR finishes for weather protection and stain resistance for several years. In parallel, PFCs…
Summer is a time when people are naturally more optimistic and focused on wellness. After the challenges of the past few years, many will be looking forward to choosing summer sportswear in uplifting colors and playful patterns. Designers are embracing a vibrant color palette for the coming season, with bold color pairings…